Elevator based Ditto Music is celebrating far reaching success on the first year anniversary of its latest musical product, ‘Record Label in a Box’.
With hundreds of unsigned acts buying the ready made music publishing package, the success of Record Label in a Box (RLIAB) supports Ditto’s continued international growth and international expansion.
Record Label In A Box is described as the entire infrastructure to start and run a record label as a business. Matt Parsons, director at Ditto explained: ‘We help you start your music career and stick around to help at every step. Start your business within 24 hours, then quickly and easily sign artists with no legal fees. Onward you get mentoring, funding and contacts assistance, events to attend – everything you need to succeed in creative industries.’
Launched in 2010 by brothers Matt and Lee Parsons, the music publishers relocated from Birmingham to Liverpool, citing the lack of musical inspiration in their home city and the excessive costs of London living as prohibitive, visiting Liverpool during Sound City and making the move soon after. With two staff on board, Ditto took on small offices initially within Elevator Studios and have continued to expand in the past six years, relocating within the grade 2 listed warehouse where they now employ 18 people.
Matt added: “Being in the Baltic area is a brilliant for our business, working around like minded creative business, many of whom we have collaborated with. It’s been great to see the area grow and thrive and Elevator sits at the heart of everything that’s happening here. We’ve moved around the building as our needs have changed, and we can see more growth ahead so we’ll pack our bags and take the journey up or down a floor again!”
Ditto now have offices across the world including Nashville, San Diego ad Texas as well as Melbourne and London. Each office provide label services now so we have in-house radio pluggers, PR, social media team, allowing them to take on bigger clients.
Tim Speed, director at Elevator commented: “Ditto are a great part of the Elevator community and are incredibly representative of what the building is about. Housing and supporting creative brands and businesses is what Elevator do and we are very proud of what Ditto have achieved in such a short time . Their journey has been pretty inspiring and they continue to innovate and take risks as was the case with Record Label in a Box.”
Ditto have published music for 85,000 bands worldwide and launched over 17,500 record labels. Media interest is gathering momentum with The Times, off the back of reviewing the company, set up their own label and have released music. Matt added: “Our growth has been incredibly holistic and natural and we’ve diversified when we’ve seen opportunities. We love what we do and that certainly helps!”